We call fashion something that is popular at some period of time. Fashion is something we deal with everyday. For sure everyone wants to keep up to date. Even people who say they don’t care what they wear choose clothes every morning that say a lot about them and how they feel that day. Especially the majority of young people like to show themselves off in public.
In all times, particularly taking roots from the past centuries, person’s welfare was valued by the way a man or a woman was dressed. Nowadays people’s point of view hasn’t changed a lot; merely people’s choices often lay neither in the quality of product nor in its easiness in use, but in the choice brands.
Sometimes we could claim that fashion often rules the world, turning many people’s heads. To attract attention of others they wear non-traditional clothes, made by popular brands.
One certain thing in the fashion world is change. We are constantly being bombarded with new fashion ideas from music, videos, books, and television. Movies also have a big impact on what people wear. Sometimes a trend is world-wide.
Musicians and other cultural icons have always influenced what we’re wearing, but so have political figures and royalty. Newspapers and magazines report on what celebrities wear.
Fashion is revealing. Clothes reveal what groups people are in. In high school, groups have names: “goths, skaters, preps, herbs.” Styles show who you are, but they also create stereotypes and distance between groups. People dress a certain way to deliver the message of rebellion and separation, but within that group, the look is uniform. Acceptance or rejection of a style is a reaction to the society we live in.
Fashion is a language which tells a story about the person who wears it. “Clothes create a wordless means of communication that we all understand,” according to Katherine Hamnett, a top British fashion designer. Hamnett became popular when her t-shirts with large messages like “Choose Life” were worn by several rock bands. There are many reasons we wear what we wear. Protection from cold, rain and snow: mountain climbers wear high-tech outerwear to avoid frostbite and over-exposure. Physical attraction: many styles are worn to inspire “chemistry.” Emotions: we dress “up” when we’re happy and “down” when we’re upset. Religious expression: Orthodox Jewish men wear long black suits and Islamic women cover every part of their body except their eyes. Identification and tradition: judges wear robes, people in the military wear uniforms, brides wear long white dresses.
Fashion is big business. More people are involved in the buying, selling and production of clothing than any other business in the world. Everyday, millions of workers design, sew, glue, dye, and transport clothing to stores. Ads on buses, billboards and magazines give us ideas about what to wear, consciously, or subconsciously. Clothing can be used as a political weapon. In nineteenth centuryEngland, laws prohibited people from wearing clothes produced inFrance. During twentieth century communist revolutions, uniforms were used to abolish class and race distinctions.
High fashion is the style of a small group of men and women with a certain taste and authority in the fashion world. People of wealth and position, buyers for major department stores, editors and writers for fashion magazines are all part of Haute Couture (“High Fashion” in French). Some of these expensive and often artistic fashions may triumph and become the fashion for the larger majority. Most stay on the runway. Popular fashions are close to impossible to trace.