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John Wiley & Sons, Inc.YOU?RE LAST SALES STRATEGIES TO DOMINATE YOUR MARKET AND BEAT YOUR COMPETITION GRANT CARDONE
If You?re Not First, You?re Last Sales Strategies to Dominate Your Market and Beat Your Competition Grant Cardone
John Wiley & Sons, Inc. Copyright ? 2010 by Grant Cardone. All rights reserved. QuickcloseTM is a registered trademark of Grant Cardone ? 2009. Information-Assisted SellingTM is a registered trademark of Grant Cardone ? 1998. Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Published simultaneously in Canada.
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Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages.
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Library of Congress Cataloging-in-Publication Data: Cardone, Grant. If you?re not first, you?re last : sales strategies to dominate your market and beat your competition / Grant Cardone. p. cm. ISBN 978-0-470-62435-7 (cloth) 1. Success in business. 2. Strategic planning. 3. Organizational learning. I. Title. II. Title: If you are not first, you are last. HF5386.C254 2010 658.8'2?dc22 2010004480
Printed in the United States of America 10 9 8 7 6 5 4 3 2 1
Contents
ivCONTENTS
Chapter 13 Effective Marketing Campaigns 127 Chapter 14 Repackaging for Increased Profits 137 Chapter 15 The Power Schedule to Advance and Conquer 147 Chapter 16 An Advance-and-Conquer Attitude 161 Chapter 17 Your Freedom Financial Plan 175 Chapter 18 The Most Important Skill Needed to Advance and Conquer 185 Chapter 19 The Unreasonable Attitude 199 Conclusion How to Guarantee Your Position 209 Afterword 215 Glossary 219 Index 249 Introduction
Date: 2016-06-12; view: 144
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