Conference Opening
Welcome speech – Larisa M. Kapustina, Doctor of Economics, Professor, Vice-rector for Academic Affairs, Head of the Marketing & International Management Chair, the Ural State University of Economics (USUE) (Russia)
13:10 –14:10
14:10 –14:50
Moderator:
Ivan D. Vozmilov,Head of Youth Programs Department, Teaching Assistant of the Marketing & International Management Chair, the USUE (Russia)
Speakers:
1. Consumer Behavior in New Economic Environment
Italo Trevisan,Associate Professor, University of Trento (Italy)
2. Business Customer Satisfaction as a Key Aspect of Efficient B2B Marketing-Management
Anna V. Babenkova,PhD, Chief marketing specialist, Pnevmostroimashina JSC, (Russia)
3. Marketing Strategies of Western Brettany
Daniel Madec, the Head of International Department IUT de Quimper (France),
4. Segmenting the Russian Musical Instruments Market
Irina N. Tyrtyshnaya,Sales Representative of the Japanese ‘Roland’ company in the Ural Federal District (Russia)
5. American Sovereign Debt Crisis & Implications for Global Capital Markets
Phillip W. Imel,Assistant Professor, Northern Virginia Community College (USA)
6. Staying Lean: A Challenge for Established Companies
Natalya Yu. Korchagina,Teaching Assistant of the Marketing & International Management Chair, the USUE (Russia)
Open Discussion
Experts:
Larisa M. Kapustina, Doctor of Economics, Professor, Vice-rector for Academic Affairs, Head of the Marketing & International Management Chair, the USUE (Russia)
Irina S, Neganova, PhD,Associate Professor, Marketing & International Management Chair, the USUE (Russia)
Jitka Odehnalová,Ph.D., Associate Professor, the University of Economics, Prague (Czech Republic)
Rosa A. Gabdullina,PhD,Associate Professor, Head of Siemens, Ltd. subsidiary in the Ural Federal District, City-manager for Siemens AG in Ekaterinburg (Russia)
Mushfig S. Agababayev,PhD,Associate Professor, Marketing & International Management Chair, the USUE (Russia)
Tatyana B. Minina,PhD,Associate Professor, Marketing & International Management Chair , the USUE (Russia)
Zinaida V. Nesterova,PhD,Associate Professor, Marketing & International Management Chair, the USUE (Russia)
Tatyana G. Solosichenko,PhD,Associate Professor, Marketing & International Management Chair, the USUE (Russia)
Irina N. Savelyeva,PhD,Assistant Professor, Marketing & International Management Chair, the USUE (Russia)
Ksenia V. Arkhangelskaya,Assistant Professor, Marketing & International Management Chair, the USUE (Russia)
Natalya B. Izakova,Assistant Professor, Marketing & International Management Chair, the USUE (Russia)
Alexandra Yu. Zhouravlyova, Teaching Assistant of the Marketing & International Management Chair, the USUE (Russia)
Ekaterina E. Savostina,Teaching Assistant of the Marketing & International Management Chair, the USUE (Russia)
Toni Ala-Reinikka,Student, University of Laurea (Finland)
Markus Junni,Student, University of Laurea (Finland)
Matteo Zanoner,Student, University of Trento (Italy)
Gabriel Lageat,Student, IUT de Quimper (France)
14:50 – 15:00
Round Table Discussion Summary
Ivan D. Vozmilov,Head of Youth Programs Department, Teaching Assistant of the Marketing & International Management Chair, the USUE (Russia)
Larisa M. Kapustina, Doctor of Economics, Professor, Vice-rector for Academic Affairs, Head of the Marketing & International Management Chair, , the USUE (Russia)
International Round Table Discussion Agenda