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CHAPTER THIRTY-NINE 7 pageMock Turtlenecks and Teamwork: Interviews with Steve Jobs, James Vincent, Jony Ive, Lee Clow, Avie Tevanian, Jon Rubinstein. Lev Grossman, “How Apple Does It,” Time, Oct. 16, 2005; Leander Kahney, “How Apple Got Everything Right by Doing Everything Wrong,” Wired, Mar. 18, 2008. From iCEO to CEO: Interviews with Ed Woolard, Larry Ellison, Steve Jobs. Apple proxy statement, Mar. 12, 2001. CHAPTER 29: APPLE STORES The Customer Experience: Interviews with Steve Jobs, Ron Johnson. Jerry Useem, “America’s Best Retailer,” Fortune, Mar. 19, 2007; Gary Allen, “Apple Stores,” ifoAppleStore.com. The Prototype: Interviews with Art Levinson, Ed Woolard, Millard “Mickey” Drexler, Larry Ellison, Ron Johnson, Steve Jobs, Art Levinson. Cliff Edwards, “Sorry, Steve . . . ,” Business Week, May 21, 2001. Wood, Stone, Steel, Glass: Interviews with Ron Johnson, Steve Jobs. U.S. Patent Office, D478999, Aug. 26, 2003, US2004/0006939, Jan. 15, 2004; Gary Allen, “About Me,” ifoapplestore.com. CHAPTER 30: THE DIGITAL HUB Connecting the Dots: Interviews with Lee Clow, Jony Ive, Steve Jobs. Sheff; Steve Jobs, Macworld keynote address, Jan. 9, 2001. FireWire: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein. Steve Jobs, Macworld keynote address, Jan. 9, 2001; Joshua Quittner, “Apple’s New Core,” Time, Jan. 14, 2002; Mike Evangelist, “Steve Jobs, the Genuine Article,” Writer’s Block Live, Oct. 7, 2005; Farhad Manjoo, “Invincible Apple,” Fast Company, July 1, 2010; email from Phil Schiller. iTunes: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein, Tony Fadell. Brent Schlender, “How Big Can Apple Get,” Fortune, Feb. 21, 2005; Bill Kincaid, “The True Story of SoundJam,” http://panic.com/extras/audionstory/popup-sjstory.html; Levy, The Perfect Thing, 49– 60; Knopper, 167; Lev Grossman, “How Apple Does It,” Time, Oct. 17, 2005; Markoff, xix. The iPod: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein, Tony Fadell. Steve Jobs, iPod announcement, Oct. 23, 2001; Toshiba press releases, PR Newswire, May 10, 2000, and June 4, 2001; Tekla Perry, “From Podfather to Palm’s Pilot,” IEEE Spectrum, Sept. 2008; Leander Kahney, “Inside Look at Birth of the iPod,” Wired, July 21, 2004; Tom Hormby and Dan Knight, “History of the iPod,” Low End Mac, Oct. 14, 2005. That’s It! Interviews with Tony Fadell, Phil Schiller, Jon Rubinstein, Jony Ive, Steve Jobs. Levy, The Perfect Thing, 17, 59–60; Knopper, 169; Leander Kahney, “Straight Dope on the IPod’ s Birth,” Wired, Oct. 17, 2006. The Whiteness of the Whale: Interviews with James Vincent, Lee Clow, Steve Jobs. Wozniak, 298; Levy, The Perfect Thing, 73; Johnny Davis, “Ten Years of the iPod,” Guardian, Mar. 18, 2011. CHAPTER 31: THE iTUNES STORE Warner Music: Interviews with Paul Vidich, Steve Jobs, Doug Morris, Barry Schuler, Roger Ames, Eddy Cue. Paul Sloan, “What’s Next for Apple,” Business 2.0, Apr. 1, 2005; Knopper, 157 –161,170; Devin Leonard, “Songs in the Key of Steve,” Fortune, May 12, 2003; Tony Perkins, interview with Nobuyuki Idei and Sir Howard Stringer, World Economic Forum, Davos, Jan. 25, 2003; Dan Tynan, “The 25 Worst Tech Products of All Time,” PC World, Mar. 26, 2006; Andy Langer, “The God of Music,” Esquire, July 2003; Jeff Goodell, “Steve Jobs,” Rolling Stone, Dec. 3, 2003. Herding Cats: Interviews with Doug Morris, Roger Ames, Steve Jobs, Jimmy Iovine, Andy Lack, Eddy Cue, Wynton Marsalis. Knopper, 172; Devin Leonard, “Songs in the Key of Steve,” Fortune, May 12, 2003; Peter Burrows, “Show Time!” Business Week, Feb. 2, 2004; Pui-Wing Tam, Bruce Orwall, and Anna Wilde Mathews, “Going Hollywood,” Wall Street Journal, Apr. 25, 2003; Steve Jobs, keynote speech, Apr. 28, 2003; Andy Langer, “The God of Music,” Esquire, July 2003; Steven Levy, “Not the Same Old Song,” Newsweek, May 12, 2003. Microsoft: Interviews with Steve Jobs, Phil Schiller, Tim Cook, Jon Rubinstein, Tony Fadell, Eddy Cue. Emails from Jim Allchin, David Cole, Bill Gates, Apr. 30, 2003 (these emails later became part of an Iowa court case and Steve Jobs sent me copies); Steve Jobs, presentation, Oct. 16, 2003; Walt Mossberg interview with Steve Jobs, All Things Digital conference, May 30, 2007; Bill Gates, “We’re Early on the Video Thing,” Business Week, Sept. 2, 2004. Mr. Tambourine Man: Interviews with Andy Lack, Tim Cook, Steve Jobs, Tony Fadell, Jon Rubinstein. Ken Belson, “Infighting Left Sony behind Apple in Digital Music,” New York Times, Apr. 19, 2004; Frank Rose, “Battle for the Soul of the MP3 Phone,” Wired, Nov. 2005; Saul Hansel, “Gates vs. Jobs: The Rematch,” New York Times, Nov. 14, 2004; John Borland, “Can Glaser and Jobs Find Harmony?” CNET News, Aug. 17, 2004; Levy, The Perfect Thing, 169. CHAPTER 32: MUSIC MAN On His iPod: Interviews with Steve Jobs, James Vincent. Elisabeth Bumiller, “President Bush’s iPod,” New York Times, Apr. 11, 2005; Levy, The Perfect Thing, 26–29; Devin Leonard, “Songs in the Key of Steve,” Fortune, May 12, 2003. Bob Dylan: Interviews with Jeff Rosen, Andy Lack, Eddy Cue, Steve Jobs, James Vincent, Lee Clow. Matthew Creamer, “Bob Dylan Tops Music Chart Again—and Apple’s a Big Reason Why,” Ad Age, Oct. 8, 2006. The Beatles; Bono; Yo-Yo Ma: Interviews with Bono, John Eastman, Steve Jobs, Yo-Yo Ma, George Riley. CHAPTER 33: PIXAR’S FRIENDS A Bug’s Life: Interviews with Jeffrey Katzenberg, John Lasseter, Steve Jobs. Price, 171–174; Paik, 116; Peter Burrows, “Antz vs. Bugs” and “Steve Jobs: Movie Mogul,” Business Week, Nov. 23, 1998; Amy Wallace, “Ouch! That Stings,” Los Angeles Times, Sept. 21, 1998; Kim Masters, “Battle of the Bugs,” Time, Sept. 28, 1998; Richard Schickel, “Antz,” Time, Oct. 12, 1998; Richard Corliss, “Bugs Funny,” Time, Nov. 30, 1998. Steve’s Own Movie: Interviews with John Lasseter, Pam Kerwin, Ed Catmull, Steve Jobs. Paik, 168; Rick Lyman, “A Digital Dream Factory in Silicon Valley,” New York Times, June 11, 2001. The Divorce: Interviews with Mike Slade, Oren Jacob, Michael Eisner, Bob Iger, Steve Jobs, John Lasseter, Ed Catmull. James Stewart, Disney War (Simon & Schuster, 2005), 383; Price, 230 –235; Benny Evangelista, “Parting Slam by Pixar’s Jobs,” San Francisco Chronicle, Feb. 5, 2004; John Markoff and Laura Holson, “New iPod Will Play TV Shows,” New York Times, Oct. 13, 2005. CHAPTER 34: TWENTY-FIRST-CENTURY MACS Clams, Ice Cubes, and Sunflowers: Interviews with Jon Rubinstein, Jony Ive, Laurene Powell, Steve Jobs, Fred Anderson, George Riley. Steven Levy, “Thinking inside the Box,” Newsweek, July 31, 2000; Brent Schlender, “Steve Jobs,” Fortune, May 14, 2001; Ian Fried, “Apple Slices Revenue Forecast Again,” CNET News, Dec. 6, 2000; Linzmayer, 301; U.S. Design Patent D510577S, granted on Oct. 11, 2005. Intel Inside: Interviews with Paul Otellini, Bill Gates, Art Levinson. Carlton, 436. Options: Interviews with Ed Woolard, George Riley, Al Gore, Fred Anderson, Eric Schmidt. Geoff Colvin, “The Great CEO Heist,” Fortune, June 25, 2001; Joe Nocera, “Weighing Jobs’s Role in a Scandal,” New York Times, Apr. 28, 2007; Deposition of Steven P. Jobs, Mar. 18, 2008, SEC v. Nancy Heinen, U.S. District Court, Northern District of California; William Barrett, “Nobody Loves Me,” Forbes, May 11, 2009; Peter Elkind, “The Trouble with Steve Jobs,” Fortune, Mar. 5, 2008. CHAPTER 35: ROUND ONE Cancer: Interviews with Steve Jobs, Laurene Powell, Art Levinson, Larry Brilliant, Dean Ornish, Bill Campbell, Andy Grove, Andy Hertzfeld. The Stanford Commencement: Interviews with Steve Jobs, Laurene Powell. Steve Jobs, Stanford commencement address. A Lion at Fifty: Interviews with Mike Slade, Alice Waters, Steve Jobs, Tim Cook, Avie Tevanian, Jony Ive, Jon Rubinstein, Tony Fadell, George Riley, Bono, Walt Mossberg, Steven Levy, Kara Swisher. Walt Mossberg and Kara Swisher interviews with Steve Jobs and Bill Gates, All Things Digital conference, May 30, 2007; Steven Levy, “Finally, Vista Makes Its Debut,” Newsweek, Feb. 1, 2007. CHAPTER 36: THE iPHONE An iPod That Makes Calls: Interviews with Art Levinson, Steve Jobs, Tony Fadell, George Riley, Tim Cook. Frank Rose, “Battle for the Soul of the MP3 Phone,” Wired, Nov. 2005. Multi-touch: Interviews with Jony Ive, Steve Jobs, Tony Fadell, Tim Cook. Gorilla Glass: Interviews with Wendell Weeks, John Seeley Brown, Steve Jobs. The Design: Interviews with Jony Ive, Steve Jobs, Tony Fadell. Fred Vogelstein, “The Untold Story,” Wired, Jan. 9, 2008. The Launch: Interviews with John Huey, Nicholas Negroponte. Lev Grossman, “Apple’s New Calling,” Time, Jan. 22, 2007; Steve Jobs, speech, Macworld, Jan. 9, 2007; John Markoff, “Apple Introduces Innovative Cellphone,” New York Times, Jan. 10, 2007; John Heilemann, “Steve Jobs in a Box,” New York, June 17, 2007; Janko Roettgers, “Alan Kay: With the Tablet, Apple Will Rule the World,” GigaOM, Jan. 26, 2010. CHAPTER 37: ROUND TWO The Battles of 2008: Interviews with Steve Jobs, Kathryn Smith, Bill Campbell, Art Levinson, Al Gore, John Huey, Andy Serwer, Laurene Powell, Doug Morris, Jimmy Iovine. Peter Elkind, “The Trouble with Steve Jobs,” Fortune, Mar. 5, 2008; Joe Nocera, “Apple’s Culture of Secrecy,” New York Times, July 26, 2008; Steve Jobs, letter to the Apple community, Jan. 5 and Jan. 14, 2009; Doron Levin, “Steve Jobs Went to Switzerland in Search of Cancer Treatment,” Fortune.com, Jan. 18, 2011; Yukari Kanea and Joann Lublin, “On Apple’s Board, Fewer Independent Voices,” Wall Street Journal, Mar. 24, 2010; Micki Maynard (Micheline Maynard), Twitter post, 2:45 p.m., Jan. 18, 2011; Ryan Chittum, “The Dead Source Who Keeps on Giving,” Columbia Journalism Review, Jan. 18, 2011. Memphis: Interviews with Steve Jobs, Laurene Powell, George Riley, Kristina Kiehl, Kathryn Smith. John Lauerman and Connie Guglielmo, “Jobs Liver Transplant,” Bloomberg, Aug. 21, 2009. Return: Interviews with Steve Jobs, George Riley, Tim Cook, Jony Ive, Brian Roberts, Andy Hertzfeld. CHAPTER 38: THE iPAD You Say You Want a Revolution: Interviews with Steve Jobs, Phil Schiller, Tim Cook, Jony Ive, Tony Fadell, Paul Otellini. All Things Digital conference, May 30, 2003. The Launch, January 2010: Interviews with Steve Jobs, Daniel Kottke. Brent Schlender, “Bill Gates Joins the iPad Army of Critics,” bnet.com, Feb. 10, 2010; Steve Jobs, keynote address in San Francisco, Jan. 27, 2010; Nick Summers, “Instant Apple iPad Reaction,” Newsweek.com, Jan. 27, 2010; Adam Frucci, “Eight Things That Suck about the iPad” Gizmodo, Jan. 27, 2010; Lev Grossman, “Do We Need the iPad?” Time, Apr. 1, 2010; Daniel Lyons, “Think Really Different,” Newsweek, Mar. 26, 2010; Techmate debate, Fortune, Apr. 12, 2010; Eric Laningan, “Wozniak on the iPad” TwiT TV, Apr. 5, 2010; Michael Shear, “At White House, a New Question: What’s on Your iPad?” Washington Post, June 7, 2010; Michael Noer, “The Stable Boy and the iPad,” Forbes.com, Sept. 8, 2010. Advertising: Interviews with Steve Jobs, James Vincent, Lee Clow. Apps: Interviews with Art Levinson, Phil Schiller, Steve Jobs, John Doerr. Publishing and Journalism: Interviews with Steve Jobs, Jeff Bewkes, Rick Stengel, Andy Serwer, Josh Quittner, Rupert Murdoch. Ken Auletta, “Publish or Perish,” New Yorker, Apr. 26, 2010; Ryan Tate, “The Price of Crossing Steve Jobs,” Gawker, Sept. 30, 2010. CHAPTER 39: NEW BATTLES Google: Open versus Closed: Interviews with Steve Jobs, Bill Campbell, Eric Schmidt, John Doerr, Tim Cook, Bill Gates. John Abell, “Google’s ‘Don’t Be Evil’ Mantra Is ‘Bullshit,’” Wired, Jan. 30, 2010; Brad Stone and Miguel Helft, “A Battle for the Future Is Getting Personal,” New York Times, March 14, 2010. Flash, the App Store, and Control: Interviews with Steve Jobs, Bill Campbell, Tom Friedman, Art Levinson, Al Gore. Leander Kahney, “What Made Apple Freeze Out Adobe?” Wired, July 2010; Jean-Louis Gassée, “The Adobe-Apple Flame War,” Monday Note, Apr. 11, 2010; Steve Jobs, “Thoughts on Flash,” Apple.com, Apr. 29, 2010; Walt Mossberg and Kara Swisher, Steve Jobs interview, All Things Digital conference, June 1, 2010; Robert X. Cringely (pseudonym), “Steve Jobs: Savior or Tyrant?” InfoWorld, Apr. 21, 2010; Ryan Tate, “Steve Jobs Offers World ‘Freedom from Porn,’” Valleywag, May 15, 2010; JR Raphael, “I Want Porn,” esarcasm.com, Apr. 20, 2010; Jon Stewart, The Daily Show, Apr. 28, 2010. Antennagate: Design versus Engineering: Interviews with Tony Fadell, Jony Ive, Steve Jobs, Art Levinson, Tim Cook, Regis McKenna, Bill Campbell, James Vincent. Mark Gikas, “Why Consumer Reports Can’t Recommend the iPhone4,” Consumer Reports, July 12, 2010; Michael Wolff, “Is There Anything That Can Trip Up Steve Jobs?” newser.com and vanityfair.com, July 19, 2010; Scott Adams, “High Ground Maneuver,” dilbert.com, July 19, 2010. Here Comes the Sun: Interviews with Steve Jobs, Eddy Cue, James Vincent. CHAPTER 40: TO INFINITY The iPad 2: Interviews with Larry Ellison, Steve Jobs, Laurene Powell. Steve Jobs, speech, iPad 2 launch event, Mar. 2, 2011. iCloud: Interviews with Steve Jobs, Eddy Cue. Steve Jobs, keynote address, Worldwide Developers Conference, June 6, 2011; Walt Mossberg, “Apple’s Mobile Me Is Far Too Flawed to Be Reliable,” Wall Street Journal, July 23, 2008; Adam Lashinsky, “Inside Apple,” Fortune, May 23, 2011; Richard Waters, “Apple Races to Keep Users Firmly Wrapped in Its Cloud,” Financial Times, June 9, 2011. A New Campus: Interviews with Steve Jobs, Steve Wozniak, Ann Bowers. Steve Jobs, appearance before the Cupertino City Council, June 7, 2011. CHAPTER 41: ROUND THREE Family Ties: Interviews with Laurene Powell, Erin Jobs, Steve Jobs, Kathryn Smith, Jennifer Egan. Email from Steve Jobs, June 8, 2010, 4:55 p.m.; Tina Redse to Steve Jobs, July 20, 2010, and Feb. 6, 2011. President Obama: Interviews with David Axelrod, Steve Jobs, John Doerr, Laurene Powell, Valerie Jarrett, Eric Schmidt, Austan Goolsbee. Third Medical Leave, 2011: Interviews with Kathryn Smith, Steve Jobs, Larry Brilliant. Visitors: Interviews with Steve Jobs, Bill Gates, Mike Slade. CHAPTER 42: LEGACY Jonathan Zittrain, The Future of the Internet—And How to Stop It (Yale, 2008), 2; Cory Doctorow, “Why I Won’t Buy an iPad,” Boing Boing, Apr. 2, 2010. INDEX Page numbers in italics refer to illustrations. Abby Road (Beatles), 412 ABC, 219, 436, 438 Academy Awards, 244, 248 Adams, Ansel, 105, 277, 330 Adams, Scott, 523 Adobe, 241, 247, 381, 518 Apple and, 514–16 Adobe Director, 363 Adobe Flash, 380, 514–15, 517 Adobe Illustrator, 242 Adobe Photoshop, 380 Adobe Premiere, 380 Advertising Age, 165, 418 Advocate, The, 280, 282 A4 (microchip), 492–93, 496 Agnelli, Susanna, 126 Aguilera, Christina, 418 Agus, David, 550 Airborne Express, 359 Air Force, U.S., 23 AirPort (base station), 466 Akers, John, 219, 231, 569 Akon (performer), 479 Aladdin (film), 439 Alcorn, Al, xiii, 42–43, 45, 52, 54, 67, 72, 74, 195 Ali, Muhammad, 307 Alinsangan, Susan, 391 Allchin, Jim, 403 Allen, Gary, 376 Allen, Paul, 59, 61 Allen, Tim, 432 Allen, Woody, 429 All One Farm (commune), 39, 50, 53, 59, 63, 103 All Things Digital conference, 463 “All Watched Over by Machines of Loving Grace” (Brautigan), 57 Alps Electronics Co., 146–47 Altair (personal computer), 59, 173 Alto (computer), 95 Amazon, 410, 531, 533 Kindle of, 503, 534 SJ on, 503–4 Amelio, Gil, xiii, 296–97, 327, 332, 335, 336, 341 Apple-NeXT deal and, 299–303 Macworld gaffe of, 307–8, 339 media and, 311–12 Newton crisis and, 309, 338 ouster of, 305–15, 324, 326 ship parable of, 310 SJ’s first meeting with, 297–98, 304, 316–17 American Express, 410 Ames, Roger, 398–99, 401, 402 Ames Research Center, 8–9 Anderson, Fred, 313, 316, 317, 332, 349, 459 backdated stock options controversy and, 450–51 Angelou, Maya, 330 “Annie” skunkworks project, 94, 109 Ansen, David, 290 “Antennagate,” 519–23 Antz (film), 427–30 Anywhere but Here (Simpson), 4, 254–55 AOL, 502 AOL Time Warner, 394–95, 398, 407 Apollo 13 (film), 290 Appel, Richard, 250, 274, 548 Apple Computer Co., 54, 90, 132, 207, 239, 295, 306–7, 308, 317–22, 394–95, 409, 512 Adobe and, 514–16 Apple Corps lawsuits against, 419–20, 523–24 applications controlled by, 516–17 art-technology connection and, 526–27 badge controversy in, 83 Blue Box and creation of, 27–30 business plan of, 76–77 collaborative culture of, 362–63 Cook Doctrine and, 488 Cook’s role in, 360–61 design mantra of, 127 design philosophy of, 344–45 design studio of, 345–47 desktop concept and, 98–99 desktop publishing and, 295–96 incorporation of, 77–78 Intel chips adopted by, 446–48 IPO of, 102–4 logo of, xviii, 68–69, 79–80 Macintosh deal and, 324–25 Microsoft out-competed by, 562–63 motto of, 69 name of, 63 NeXT and, 213–15, 217–18, 221–22, 298–300, 305–6 original partnership of, 63–66, 73 origins of, 61–63 product review process of, 336–39 products of, 565–66 retreats of, 142–45, 147, 154–55, 175, 398–99 Sculley’s reorganization of, 205–7 showcase headquarters of, 534–35 SJ as interim CEO of, 332–33, 364–65, 367 SJ ousted from, xvii–xviii, 202–6, 215–16, 217 SJ’s aesthetic and, 126–27 SJ-Scott dispute in, 83–84 SJ’s resignations from, 215–16, 217, 303–4, 557–59, 563–64 SJ’s return to, 306–8, 317–21 stock options controversy and, 365–66, 448–51, 477 turnover of board of, 318–20 uniforms idea and, 361–62 Wozniak’s departure from, 192–93 Xerox “raided” by, 96–97, 98 Apple Corps, 419–20, 523–24 Apple Foundation, 263 Apple I computer, 56, 63, 66, 163 early competition to, 69–70 first sales order for, 66–68 Wozniak and, 60–61, 67–68, 534 Apple II computer, 91, 93, 94, 109, 114, 125, 137, 138, 154, 173, 189, 192, 200, 207, 565 brochures of, 79–80 capitalization of, 72, 75, 77 circuit board of, 74–75 Commodore company and, 72–73 launch of, 80–81 Markkula and, 80–81 packaging of, 73–74 PC sales and, 160 peripherals and, 74–75 power supply of, 84, 146 sales of, 84, 92, 160 SJ’s vision of, 71–72 Snow White ad for, 132–33 VisiCalc feature of, 84 warranty of, 84 Wozniak and, 80–81, 84–85, 92, 534, 562 Apple III computer, 92–94, 154 failure of, 92–93, 160 AppleLabs, 196–98, 203, 204–6 “Apple Marketing Philosophy, The” (Markkula), 78 Apple products, see individual product names Apple Stores, 368–77, 368, 461, 470, 472, 566 checkout design of, 372 on Fifth Avenue, 376–77, 514 first opening of, 374 floors of, 375 Gap and, 370 genius bar in, 375–76 minimalist nature of, 370 product organization in, 372–74 prototypes of, 371–74 staircases of, 375 success of, 374, 376 Apple University, 461 Arab Spring, 258 Architectural Digest, 276 ARM architecture, 492–93 Arnold Worldwide, 328 Aspen Institute, xvii, 126 Associated Press, 293 AT&T, 27, 136, 521 Atari, 42–45, 52, 53, 57, 63, 72, 74, 81, 217 SJ hired by, 83–84 Atkinson, Bill, xiii, 93–94, 95, 96–97, 99, 101, 110, 111, 113, 117, 118, 122–23, 128–32, 134, 144, 179, 181, 207, 385, 470, 474, 555 Lisa Computer and, 99–101 overlapping windows concept of, 100, 323 QuickDraw program of, 169–70, 180 SJ’s worldview described by, 119–20 Atom (microchip), 492 Augmentation Research Center, 57 Auletta, Ken, 256 Autobiography of a Yogi (Yogananda), 35, 46–47, 527 Avon, 321, 481 Axelrod, David, 497, 547 Bach, Johann Sebastian, 413 Badu, Erykah, 479 Baez, Joan, 57, 153, 168, 261, 269, 412, 415 SJ’s romance with, 250–53 Ballmer, Steve, 375, 474, 569 Bank of America, 83 Barnes, Susan, 204, 212, 216 Barnicle, Mike, 312 Barrett, Craig, 448 Bartz, Carol, 545 BASIC (computer language), 59, 61, 66, 84, 94, 173, 174–75 Batman Forever (film), 290 Bauhaus movement, 126, 265, 372 Baum, Allen, 26, 60, 67, 77 Bay, Willow, 438 Bayer, Herbert, 126, 127 Beatles, 402, 412–13, 415, 418–19, 570 in move to iTunes, 523–24 Beauty and the Beast (film), 439 Beck, Glenn, 508 Be company, 297–301 Be Here Now (Ram Dass), 34, 37, 52 Belleville, Bob, 99, 145–47, 190, 200, 204 Bellini, Mario, 126 Bell Labs, 9 Bell System Technical Manual, 27–28 Berg, Paul, 211–12 Berkeley Barb, 61 Bertelsmann, 395 Bertolucci, Bernardo, 126 Betrayal (Pinter), 204 Bewkes, Jeff, 506–7 Bezos, Jeff, 503 Big Mac (computer), 212, 214 Billboard, 418, 423 bitmapping concept, 95, 97, 111 BlackBerry, 469 Black Eyed Peas, 392, 413 Black-Scholes valuation, 449 Blade Runner (film), 163 Blood on the Tracks (Dylan), 52, 208, 412 Bloomberg News, 479, 497 Blue Box design, 27–30, 73 SJ-Wozniak partnership and, 29–30 Blue Van, 498 Bob Dylan (Dylan), 412 Bohlin, Peter, 430 Bohlin Cywinski Jackson, 375 Bohr, Niels, 171 Boich, Mike, 177 Boing Boing, 563 Bono, 58, 180, 402, 406, 411, 424, 459–60 iPod deal and, 420–23 “Book of Macintosh, The” (Raskin), 109 Boston Globe, 312 “Both Sides Now” (song), 414 Bourke-White, Margaret, 330 Bourne Ultimatum, The (film), 527 Bowers, Ann, 121, 537 Brand, Stewart, 58–59 Brandenburg Concertos (Bach), 413 Braun company, 132, 343 Brautigan, Richard, 57 Breaking Away (film), 126 Breakout (game), 118 Brennan, Chrisann, xiii, 5, 31–32, 41, 49, 86, 103, 104, 119, 257, 259, 265, 279, 280–81, 486 pregnancy of, 88–90 SJ’s relationship with, 86–91 Brennan-Jobs, Lisa, xiii, 90, 140, 256, 257, 270, 542 Mona Simpson and, 282 SJ’s relationship with, 259–61, 265, 266, 278–81, 315, 486, 542, 551–52 Brilliant, Larry, 47, 106, 453 Brin, Sergey, 511–12 Brother Bear (film), 437 Brown, Bryar, 477, 549 Brown, John Seeley, 471 Brown, Tim, 32 “Brown Eyed Girl” (song), 411 Buffalo Springfield, 413 Buffett, Warren, 442 Bug’s Life, A (film), 427–30 Bumiller, Elisabeth, 411–12 Burge, Frank, 79 Burroughs company, 20 Burton, Bill, 497 Bush, George H. W., 209 Bush, George W., 411, 516 Bushnell, Nolan, xiii, 42–44, 52–53, 54–55, 72, 75, 217 BusinessWeek, 141, 160, 166, 225, 236, 311, 320, 374, 406 Buyer, Lise, 463–64 Byron, George Gordon, Lord, 224 Byte Shop, 66–67, 68, 71, 368 Calder, Alexander, 151, 183 Calhoun, Greg, 5, 39, 51, 86–87, 88 California Motor Vehicle Department, 24 Callas, Maria, 330 Callaway (publisher), 502 Campanile, The, 279 Campbell, Bill, xiii, 164, 202, 206, 212–15, 320–21, 481, 482, 515, 557, 558 Cannavino, Jim, 232 Canon, 294 Cat computer of, 113 Capps, Steve, 144–45, 161 CAPS (Computer Animation Production System), 242, 284 Captain Crunch, see Draper, John Carey Mariah, 399 Carlton, Jim, 307 Carroll, Lewis, 235 Cars (film), 435, 441 Carter, Matt, 182–83 Cash, Berry, 138 Cash, Johnny, 413, 487 Casone, Il (quarry), 375 “Catch the Wind” (song), 414 Catmull, Ed, xiii, 238–39, 238, 240, 241, 243, 245–48, 284–85, 287, 288, 430, 440–41, 442 Cave, Ray, 140–41 CBS News, 400 cell phones, 465–66 “Centerfield” (song), 411 Cera, Michael, 499 Chambers, John, 545–46 Chang, Gareth, 319 Chaplin, Charlie, 330 Chapman, Tracy, 280 Chariots of Fire (film), 167, 169 Charlie Rose (TV show), 290 Chart (app), 176 Chiat, Jay, 187–88, 262 Chiat/Day advertising agency, 162, 164, 225–26, 327 Chicago Tribune, 233, 423 China, People’s Republic of, 200, 201, 546 Chinatown (film), 527 Chino, Kobun, xiii, 49, 50, 86, 87, 262, 274 Christensen, Clayton, 408–9, 532 Christie’s, 69 Chrysler, 321, 482 Cinderella II (film), 435 Cingular, 466 Cisco, 545 CIT, 6 City of Hope (charity), 479 Clinton, Bill, 39, 278, 323, 330, 553 Clinton, Hillary, 278 Clow, Lee, xiii, 162, 164, 187, 327, 364, 374, 391, 392, 417–18, 452, 458, 462–63, 498, 500, 521, 524, 547 iMac and, 351, 352–53 “Think Different” campaign and, 328–32 CNBC, 474 CNN, xvii Coast Guard, U.S., 1–2, 6, 106 Coates, George, 233 Cocks, Jay, 139 Cohen, Larry, 463 Coldplay, 410, 413 Cole, David, 404 Coleman, Deborah “Debi,” xiii, 119, 122, 124, 145, 183–84, 187, 189, 202, 204–5, 252 College Track, 543 Colorado, University of, 24 Comcast, 439, 489 Commodore, 72–73, 135 PET computer of, 73 Compaq Computers, 232, 360, 369, 374, 381, 446 CompuServe, 502 Computer Animation Production System (CAPS), 242, 284 computers, computing, 57–59 closed-open debate and, 513, 554, 561–62 desktop concept and, 95, 98–99 digital hub and evolution of, 379–81 first portable, 123 Consumer Reports, 520 Cook, Tim, xiii, 345–46, 358–59, 362, 408, 455, 460, 461, 473, 480–81, 485, 487, 489, 521, 526, 549, 557–58 “Doctrine” of, 488 role of, 360–61, 458–59 Copeland, Michael, 496 Copland operating system, 297 Corliss, Richard, 290, 429 Corning Glass, 471–72 Corzine, Jon, 270 Coster, Danny, 349 Cotton, Katie, 521 Couch, John, 95, 99, 101, 112, 116, 136, 141, 150 Cramer Electronics, 67 Crandall, Richard, 273 “Crazy” (song), 329 Cream Soda Computer, 25 Crimson, The, 280 Crittenden Middle School, 13 Crow, Cheryl, 402, 413 Date: 2015-12-17; view: 816
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