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Look through the text and answer the questions.

1. Who can be called an effective communicator?

2. What does business verbal communication involve?

3. What do forms of verbal communication in business include?

4. How is professional image built?

Communication is one of the most important tools in business, necessary for success and advancement. It is not a secret that to be hired and to have a promotion, to be successful and eventually advanced in business, one should be an effective communicator - verbally, non-verbally, and digitally -- and be able to integrate communication types in different settings.

Every day businessmen interact verbally with a variety of people - equals, subordinates, supervisors, men and women alike. Verbal communication in business often involves expressing opinions, emotions, giving orders and winning over clients. When doing any of these things, it's important to be level headed, ask questions and back up any opinions you give with hard evidence. A good business verbal communicator is delicate but confident.

For example, you wouldn't say, "Our economic climate has gone right down the drain in the past three years," without backing up the statement with facts, figures and sources. In addition, unless it's essential to winning over a client, controversial opinions like this should be left out of the workplace. Your personal opinions, if unrelated to daily operations of the business, might isolate your clients and offend people around you. You should always back up any statement made in a business setting, avoiding controversy but exuding confidence.

In addition, keep a steady, positive tone of voice; ask lots of questions during meetings; have a list of questions written out before the meeting; answer the phone confidently and professionally; and when telling someone to do something, ask politely and tactfully.

Forms of verbal communication in business include conference calls, video conferences, staff meetings, presentations and daily interactions in the workplace. During personal interactions, verbal communication is used alongside nonverbal communication -- a priceless pairing!

According to the data of scientific research, nonverbal communication or body language makes up 93 percent of our daily communication in the workplace. Everything works to create your physical image. Certain elements are unchangeable, such as age, gender and ethnicity, so it's important to pay extra attention to the elements you can control.

Build a professional image. Wear appropriate and aesthetically pleasing clothes to work, maintain a business-appropriate haircut, shave your face, and do not wear revealing clothing. All of these elements come together to form your image, so it's important to get all of them right in the business world.

Make eye contact when talking or listening to someone. Fiddling with your phone, computer or documents is offensive to many people. Pay attention to your posture. If sitting down, do not slouch in your chair. Lean forward attentively. When standing up, keep an approachable posture -- don't slouch, keep an overall inviting visage.

What you say is important, but so is what you don't say. Your appearance--from your clothes and hair to your posture and attentiveness--can make or break your business image, rendering you approachable or unapproachable.


Date: 2016-04-22; view: 1522

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