I will use the modified accelerated cost recovery system method of depreciation. According to my opinion it is the best for me because it will allow getting some tax savings because of the decrease of income due to accelerated depreciation.
All assets
Fixed assets
Intangible assets
Depreciation
Depreciation
Depreciation
2003
2004
2005
2003
2004
2005
2003
2004
2005
33%
45%
15%
33%
45%
15%
33%
45%
15%
33%
45%
33%
45%
33%
45%
33%
33%
33%
Accumulated depreciation
Accumulated depreciation
Accumulated depreciation
$694
$1 674
$2 073
$420
$1 014
$1 255
$274
$660
$818
Fixed Capital Estimation
I made the estimation for the first year. As all assets are almost the same in each consulting service than I determined the price for the next period by making inflation adjustments.
Name of assets
Costs
Pessimistic
Realistic
Optimistic
Most probably
a computer
$550,00
$500,00
$450,00
$500,00
a monitor
$275,00
$250,00
$225,00
$250,00
a modem
$96,00
$80,00
$66,06
$80,34
a printer
$180,00
$150,00
$135,00
$152,50
the database
$1 040,00
$650,00
$325,00
$660,83
Other software
$400,00
$150,00
$10,00
$168,33
office equipment
$220,00
$200,00
$180,00
$200,00
a telephone/fax
$100,00
$90,00
$80,00
$90,00
Total:
$2 861,00
$2 070,00
$1 471,06
$2 102,01
Working Capital Estimation
I also made the estimation for the first year, as with the fixed capital, and than determined the price for the next period by making inflation adjustments.
Name of assets
Costs
Pessimistic
Realistic
Optimistic
Paper
$36,00
$24,00
$13,00
Cartridges
$27,50
$25,00
$22,50
Writing implements
$15,00
$12,71
$7,14
Total:
$78,50
$65,71
$42,64
Basing on the cash receipt forecast, I will need 1*$78,50+4*$62,71+1*$42,64= $62 a year for working capital.
Marketing Estimation
The sales estimation I based on the next assumptions:
1. The share of the ''Irkutskiy'' market will decrease, as there will appear some competitors.
2003
2004
2005
45%
43%
41%
The amount of purchases a day in average in the "Irkutskiy" market:
in items
2003
2004
2005
2. The share of the the ''Fortuna'' martet will decrease as there will appear some competitors.
2004
2005
12%
10%
The amount of purchases a day in average in the "Fortuna" market:
in items
2004
2005
3. The share of the ''Complex'' market will stay constant.
2005
19%
The amount of purchases a day in average in the "Complex" market:
in items
2005
The assumed amount of potential clients that will use my database:
Share:
1 year
2 year
3 year
50%
70%
85%
The amount of potential clients a day
2003
2004
2005
The amount of potential clients a year:
2003
2004
2005
The projected sales price
2003
2004
2005
$0,80
$0,84
$0,88
Advertisement expenses
2003
2004
2005
Printed materials
$347
$303
$265
News papers
$312
$328
$344
Total:
$659
$631
$609
Labor Expenses
Labor expenses are based on assumption that every year I will open one additional consulting center. So, there should be one additional consultant each year.
A month:
2003
2004
2005
Salary
$200
$210
$221
A year:
2003
2004
2005
Salary
$2 400
$5 040
$15 876
Rent Expense Estimation
Rent, a year
2003
2004
2005
``Irkutskiy`` market
$1 600,00
$1 680,00
$1 764,00
``Fortuma`` market
$1 800,00
$1 890,00
``Complex`` market
$3 200,00
Total
$1 600,00
$3 480,00
$6 854,00
MANAGEMENT PLAN
As I plan to organize small venture, I decided to use simple structure for management.
The responsibility of manager: develop database, programming, accounting, transport, managing finance, human resource, and operational activities.
The responsibility of consultants:serve clients and update database, look after equipment
This structure and distribution of functions are optimal for such businesses as I plan to organize.