Mr Rutherford, this is a pleasure. How do you do?
I hope you are enjoying your stay in Kuwait.
And where in England do you come from, Mr Rutherford?
Yes, I know Sudbury very well. Magnificent countryside Constable country?
NUTS & BOLTS
1.1. Watch Scene 2 to complete this entry for Royce-Lytton Foods in World Corooration Profiles.
Put the adjectives in 2.1 in the appropriate columns below. Indicate any pairs which are opposites (≠) or similar (=) in meaning.
3.1 Knowing our business contact's language, and the customs and manners of their country all help us to communicate better. It is also useful to know something of the cultural background of their country. What examples of this kind of intercultural understanding can you quote from scene 2?
3.2 Imagine you are advising Rutherford. In your opinion what would be the best way to react to the following situations. Give the exact words you would use.
Sayid tells you that his company has many business interests all over the gulf, including property, hotels, etc.
1.1. Vocabulary building As he has to stay longer than expected in Kuwait, Rutherford faxes home to explain the delay. Complete the fax using words and expressions from the box below.
going rush pace production
tied up clinch get hatchery
force jump the gun getting on cautious
commitment small stood frustrated
You are probably wondering how I'm ___________ ____________. I'm sorry not to have contacted you, but things move at a different ____________ here, and although I was hoping to get a deal _________ __________ quickly, it has taken much longer than I expected.
For the first few days I felt totally ______________. I didn't know what was ____________ on, nor where I ________________. I couldn't seem to get a _______________ from anyone, and, in fact it took me virtually a whole day just to _________________ to see Sheikh Sayid.
Having been advised not to _______________ the pace, I have been quite ________________ with KTC. So you can imagine my surprise when Sayid told me he wanted to set up a ______________ and ________________ facilities with us here. Not wanting to ____________ ____________ ______________, I am hoping to ______________ a more modest deal with KTC initially, and have told Sayid that Royce-Lytton would not want to...................................... ______________ into anything. After so much ________________ talk and beating about the bush, I am surprised to have achieved anything at all, but am hopeful I shall be able to report to you with details of an initial order by tomorrow morning.
Hope to see you soon.
1.1 Using information in the video and your own personal experience and knowledge, make brief notes comparing Arab and British cultures under any of the following headings. Discuss these as a group to build up a cultural sketch of the Arabs and the British.
1 VERBAL AND NON VERBAL LANGUAGE
1 appropriate dress for business
2 greetings/use of titles/importance of status
3 acceptability of physical contact/eye contact
4 importance of praise/flattery
5 meaning of 'yes' and 'no'
6 acceptability of silence
7 Any taboos?
2 ATTITUDE TO TIME AND SPACE
1 task or person-oriented in business
2 attitude to punctuality, and deadlines
3 importance of fast decision making
4 importance of personal privacy
5 use of office space according to status acceptable physical distance between people discussing business
3 EXCHANGING INFORMATION / TAKING DECISIONS
1 Can business be mixed with social activities?
2 Who takes the decisions in a firm?
3 How should bosses behave towards their subordinates?
4 Is confrontation/disagreement acceptable?
5 Is it important to be able to speak well to influence a decision?
6 When bargaining, how far is the starting price from the acceptable price?
7 Can meetings include technicians together with higher ranking managers?
8 How are meetings conducted: formal / informal, discussion, exchange of information, argument, confrontation, decisions?