N. publicity n. Public Relations n. image

Q: Is Public Relations a growing industry ?

A: Yes, Public Relations is a growing industry.

Q: What skills are needed for a career in PR ?

A: I think you need good communication skills and probably good social skills as well.

Q: How does advertising try to create a positive image for a product ?

A: Advertising tries to create a positive image for a product by focusing on all positive aspects of the product.

Q: What image do foreigners have of your country ?

A: Foreigners think that we are all cold people.

Q: Is it justified ?

A: No, not really./No, it isn't justified.

Q: What kind of people have:
… a young and sexy image ?

The pop group Girls Aloud have a young and sexy image.

… a caring image ?

Nelson Mandela./Nelson Mandela has a caring image.

… a successful image ?

Probably Bill Gates./Bill Gates has a successful image.

… a shocking image ?

The singer Marilyn Manson./Marilyn Manson has a shocking image.

Q: Which major companies spend a lot of money on PR ?

A: I think Avalon School spends a lot of money on PR.

Q: What image do they try to present ?

A: They try to present the image of a friendly school in which you will learn how to speak English quicker than any other school.

Q: Which public figures/international companies have suffered a lot of negative publicity ?

A: I think Britney Spears has suffered a lot of negative publicity.

Q: Do you think it was deserved ?

A: Yes, I think she's really off the rails.

Q: What kind of things do celebrities do to get publicity ?

A: Celebrities go out and get drunk sometimes just to get publicity.

Q: What kind of things could you do to get publicity for:
a. a charity event ?

I think if I wanted to get publicity for a charity event maybe I could speak to the local press.

b. a political protest/demonstration ?

Maybe I could get on the news on television.

Q: Do you agree that ‘any publicity is good publicity’ ?

A: Yes, I do./Yes, I agree that ‘any publicity is good publicity’.

phr. v. put/get across phr. v. come across (as)

To put (or get) an idea across is to communicate it well.

eg The writer gets across the suffering of the soldiers very well.

The way you come across is the way other people think of you from your behaviour.

eg I’m sure I didn’t get the job because I came across as unconfident in the interview.

Q: When giving a presentation, what materials might help you put your point across ?

A: When giving a presentation, an over-head projector might help me put my point across.

Q: Have you ever had a really good idea, but been unable to put it across ?

A: Yes, often when I'm speaking English I'm unable to put my idea across./Yes, I've had a really good idea, but been unable to put it across.

Q: How did that make you feel ?

A: Frustrated./That made me feel frustrated.

Q: In a Job interview, how would you try to come across ?

A: I would try to come across as confident and intelligent.

Q: Why is it an advantage for politicians if they come across well on TV ?

A: If politicians come across well on TV, then people will eventually vote for them.

Q: Do you think big stars sometimes come across as arrogant/paranoid/vain ?

A: Yes I do./Yes, I think big stars sometimes come across as arrogant/paranoid/vain.

Q: Which ones in particular ?

A: I think Britney Spears comes across as really paranoid.

Date: 2015-12-24; view: 640