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The impact of informatization upon organizational design.

Informatization. Transition from industrial society to informational, new communication technologies are being used as a means for furthering development. Business int. refers to the process by which companies increase their awareness of influence of information and technologies. E-commerce = doing business, exchanging goods and services over electronic systems such as the Internet and other computer networks. Electronic commerce draws on such technologies as electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange, inventory management systems.

 

7. A global company: strategy and structure.

Centralization filials branches autonomy is low

The maqnager of the company is the central of the company (2-5 years)

 

  parent  
Branch Product component A Branch Product component B Branch Product component C

 

Globalization-encourages business for international prospective through the creation of a globalized standardalization product or service. *(satellite/television) contributed to make consumer taste homoseniuos.

 

Localization- strenghtness the natural state interest tradition and religion,contribute to cultural differences in consumers preferences to maintain culture means to keep notion. These makesgovernment to subscribe local production over import or foreign investments.

 

8. A multinational company: strategy and structure.

  Parent  
Subsidiary region 1 Subsidiary region 2 Subsidiary region 3

 

Multidomestic strategy consist of developing products fr the psrent company own marketing and then offering them for sell or adaptation by their overseas subsidiaries which have the capacity to absorb parent compsnies technology and adapt the resulting products to local conditions and tastes this technological capacity grows over time,in its own research and development and allows it independent products innovation.

 

 

9. A transnational company: strategy and structure.

A transnational strategy set an optimal blind of global efficiency aand local responsibilities

 

  Sub 4-sb  
Sub5 Parent Sub3-sfb
sfb Sub1  

 

Pharmaceutical and cosmetics companies tend to such strategy

Telecommunication-air space,electronics have already done fo that

 

 

Italy Design expertise GB marketing expertise Cezch republic Manufacturing expertise
Japan researcg and development expertise   Germany Finance expertisermany

 

The main Ownership Strategies for Developing International Business and Key State Economic External Strategies.

Existence 1)

In this stage the main problems of the business are obtaining customers and delivering the product or service contracted for. Among the key questions are the following:



Can we get enough customers, deliver our products, and provide services well enough to become a viable business?

Can we expand from that one key customer or pilot production process to a much broader sales base?

Survival 2)

In reaching this stage, the business has demonstrated that it is a workable business entity. It has enough customers and satisfies them sufficiently with its products or services to keep them. The key problem thus shifts from mere existence to the relationship between revenues and expenses.

3)In the Success-Disengagement substage, the company has attained true economic health, has sufficient size and product-market penetration to ensure economic success, and earns average or above-average profits.

Take-off 4)

In this stage the key problems are how to grow rapidly and how to finance that growth. The most important questions, then, are in the following areas: delegation , cash,.

Resource Maturity. The greatest concerns of a company entering this stage are, first, to consolidate and control the financial gains brought on by rapid growth and, second, to retain the advantages of small size, including flexibility of response and the entrepreneurial spirit.


Date: 2016-03-03; view: 700


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