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Define the purpose of market research and its main types. What sources of information are available to a market research

What are the main differences between the central bank and commercial banks

Central and commercial banking functions involve widely differing objectives and methods, and therefore these functions are kept separate. The central bank orients its policy primarily toward the attainment of national economic objectives, exactly it has 3 main functions: managing the monetary system, fiscal agent, a banker’s bank, whereas the commercial banking system is essentially profit-motivated.

Moreover central banking is an activity separate from ordinary commercial banking? Because a central bank usually ha few transactions with private customers, dealing primarily with commercial bank and with the national government.

What are specific features of different kinds of loans in the UK

Loan is money lent on condition that interest will be paid at an agreed rate and that the amount lent will be repaid at an agreed time or in an agreed manner.

Balloon and bullet loans.

The balloon loan is a loan where the repayments are unevenly distributed throughout the life of the loan. The borrowers usually make larger repayments as soon as they have got a possibility to return money. Large repayments – balloons. When borrowers pays only interest during the life of the loan – bullet loan.

Loans on mortgage of property. You will pay interest during the period of the flat loan, the amount borrowed being repaid at the end of the period in cash or by arranging another loan.

The table loan is repaid by regular monthly installments ( part of amount plus an interest). Thus at the end of the period of the loan all the interest and the whole of the amount borrowed will have been paid off.

A bank can lend money to a private person from the purpose of personal expenditure, as payment of household bills etc.

AN important specification of loans is that when one country lends loan to another country on conditions that the borrower repays it in the lender’s currency(the hard loan) or the borrowers currency (the soft loan).

There exist loan clubs societies, whose members usually low-paid workers, pay regular amounts into a fund from which short-term interest-bearing loans are made to members who request them during the year.

4. What conditions should be taken into account when making/taking a loan

Preciously when you take a loan, you should understand really interest rate and compare it with the amount of money you want to take, it’s reasonableness. Secondly you should choose a regularity of your repayments and it’s character, will you whether pay only interest, or interest and a part of the whole amount and how often. If we talk about overseas loans, we take into account in what currency loan will be repaid.

If we talk about making a loan, we preciously should take into account profitability of our borrower, purpose on what people take a loan, clearly learn property he has, in order to in extreme situation you will never lose your money.

Define the purpose of market research and its main types. What sources of information are available to a market research



Market research try to find the answers to questions a business might have about it’s market. The way of finding the answers it is gaining information and it’s analyze. There are 6 methods(types) of gaining information about the market.

Desk research – involves the use of secondary data. This is information which is already available, both within and outside the business.

Field research involves the collection of primary data- information which no one has yet collected. It is collected specially for the particular piece of research. Primary inf. collecting in 3 ways: observation, survey and experiment.

Observation – looking at and recording what people do and how they behave in different conditions.

Survey involves asking questions of respondents – people or organizations reply to the questions asked. There are different ways of conducting surveys: postal survey, newspaper survey, telephone survey, personal interview and consumer panel.

Sampling. A survey cannot ask every customer for his opinion. Only a fraction or sample of customers can be surveyed. To be useful, the sample chosen must be representative of all consumers.

Random sample – every potential respondent has an equal chance of being chosen.

Systematic sample – every 100th or 1000th person on a list is chosen.

Quota sample – sample is broken down.

Experiment. Market researches can use experimental techniques. Exactly testing products on groups of consumers to see whether they are acceptable and likely to sell well.

Magazines, government, statistics…


Date: 2016-03-03; view: 881


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