Discuss the following questions in pairs.

Is it important for a product to be market-oriented? How important are advertisements and annotations for applications? What ads are better perceived?

Find one word in the text for each of these notions.

1. A set of numbers in which the numbers are listed in rows and columns and can be

added or multiplied according to special rules is .

2. To move text or images of a Web page or document up, down, or to the side on a

computer screen so that you can see all of it is .

3. To record the progress or development of smth means .

4. To be with various parts or aspects linked or coordinated means .

5. A space where information can be entered in an organized arrangement of rows and

columns is .

6. is a series of numbers that includes the highest and lowest possible

amounts.

7. isa person who manages or directs other people in a company or

organization.

8. An important point in the progress or development of something is .

9. A computer program or a document that calculates numbers and organizes information

in columns and rows is .

10. means to mark out or allocate points on a graph.

11. An area of activity, interest, or knowledge is .

12. To prevent someone from concentrating on something means .

13. A very small piece of hard material (called silicon) in a computer or other device that

contains many electronic circuits is .

Match the words with their definitions.

to mature

to decline

to indicate

to input

to compress

to expand

stakeholder

integrated

milestone in

cell

chart

plot

- to increase in size, range, or amount

- a very important event, point or advance

- having different parts working together as a unit

- a person or group of people who own a share in a business

- a sheet of information in the form of a table, graph, diagram

- to become fully developed

- a graph showing the relation between two variables

- to say or express something briefly

– to refuse an invitation or offer politely

- a unit in a table or spreadsheet

- to reduce the size of a computer file

- to enter information into a comput

Find synonyms in the text for the following words and expressions.

Paraphrase the following sentences using the vocabulary of the text.

1. The game has been created recently.

2. You have to move down the screen to see the bottom of the Web page.

3. Regretfully, we had to turn down the invitation to the conference.

4. The television network's managers decided not to air the controversial show.

5. The sales manager expressed his approval briefly with a nod.

6. They're planning to buy a new equipment for the lab.

7. The study marks an important point in our understanding of the subject.

8. He entered the sales figures into the table with columns and rows.

9. The academic discipline “Information Systems” (IS) is just growing up.

Date: 2016-01-03; view: 1215