Desk research and secondary data analysis.

Secondary research (also known as desk research) involves the summary, collation and/or synthesis of existing research rather than primary research, where data is collected from, for example, research subjects or experiments.

The principal methodology in medical secondary research is the systematic review, commonly using meta-analytic statistical techniques, although other methods of synthesis, like realist reviews and meta-narrative reviews, have been developed in recent years.

Could be internal (inside a particular organization, not available for everyone) or external.

Examples: Region’s population statistics or average salaries across the industry, published by state offices.

40. Qualitative & quantitative research.

Quantitative methods (e.g. experiments, questionnaires and psychometric tests) provide information which is easy to analyze statistically and fairly reliable. Quantitative methods are associated with the scientific and experimental approach and are criticized for not providing an in depth description.

Qualitative methods are ways of collecting data which are concerned with describing meaning, rather than with drawing statistical inferences. They provide a more in depth and rich description. In modern research, most psychologists tend to adopt a combination of qualitative and quantitative approaches, which allow statistically reliable information obtained from numerical measurement to be backed up by and enriched by information about the research participants' explanations.

How many ice-creams do you consume monthly. 0 (quantitative). Why? - I’m broke (qualitative).

41. Balance sheet and its analysis.

It is a summary of the financial balances of a sole proprietorship, a business partnership or a company on a particular date. It includes stock values.

Balance sheet consists of three main parts: Assets, Liabilities and Owner’s Equity. A-L=E

The main categories of assets are usually listed first, and typically in order of liquidity. Cash, deposits, intangible assets (patents), Property, plant and equipment, receivables, financial assets (bonds and other securities), inventories.

Liabilities – payables, provisions, liabilities for current tax.

Equity – issued capital and reserves.

Date: 2015-02-03; view: 874